Spun off from a musical instrument maker to become a global leader in motorcycles and powersports
QUICK FACTS
Est. 1955 — best known for motorcycles, marine engines, and powersports vehicles.
HISTORY
Yamaha Motor was established on July 1, 1955, when Nippon Gakki (today's Yamaha Corporation, a musical instrument maker founded in 1887) spun off its motorcycle manufacturing division under president Genichi Kawakami. Its first product, the YA-1, a 125cc motorcycle nicknamed the 'Red Dragonfly,' had already gone on sale earlier that year, and just days after Yamaha Motor's founding it swept the top places at the Mt. Fuji Ascent Race.
Yamaha Motor grew far beyond motorcycles into marine outboard engines, personal watercraft, all-terrain vehicles, and other powersports products, becoming one of the world's largest motorcycle manufacturers alongside Honda. It remains a separate, independently listed company from Yamaha Corporation, though the two still share the tuning-fork logo and brand heritage.
PRODUCTS
First motorcycle, launched 1955, nicknamed 'Red Dragonfly'
Launched 1998, an influential sport motorcycle icon
Personal watercraft line launched 1986
TIMELINE
This page is compiled from publicly available company history and is provided for general reference only. For the most accurate and up-to-date information, please consult the brand's official website.